Alex Kubanek is a Prague-born creative strategist and full-stack copywriter trusted by Porsche and other Fortune 500 brands. A former professional athlete, he blends discipline with marketing mastery to craft high-performing campaigns that scale revenue fast. From funnel strategy to killer ad copy and UGC teams, Alex has driven six-figure results for global leaders, startups, and coaching brands. Off the court of business, you’ll find him on the tennis court, with loved ones, or strengthening his faith.

A seasoned musician and singer/songwriter. I make heartfelt melodies with profound lyrics, crafting timeless tunes from my experience and passion for music.

I started out as a dishwasher in New York. Now I wash crates all over Europe. Personally, I don't think I'm cut out for logistics. I fell into it by fate. But WELL PACK is not just about washing crates, the company offers a lot of other services like fulfillment, shipping logistics, moving and assembling furniture, etc.

Experienced business executive with 25+ years in strategy, project management, and product development across telecom, finance, and consulting. Led multimillion-dollar projects and transformative strategies at Ceske Radiokomunikace, Home Credit, and Vodafone. Now a Partner at Cyweta, specializing in client engagement, strategic assessments, and customer innovation. Passionate about leveraging technology to drive impactful, market-driven solutions. Avid runner, yogi, motorbiker, and traveler.